Our work ethics reflects the passion we bring - whatever it takes to get the job done. We are not '9-5' consultants and do not believe in clocking in and clocking out. As professionals, we believe in the substance of corporate communications and will work with you to position you in the best way possible.

Our values

  1. Quality - We value quality over quantity. We seek to provide quality corporate communications that delivers real value to clients and their stakeholders.

  2. Commitment - We work with clients who are as serious about their business as we are and can commit to their company's corporate communications needs.

  3. Integrity and Ethics - We value the integrity and sincerity of our work above the churn rate of projects. We hold ethical values dear and will never divulge your confidential business information to others. Where necessary, we also challenge our clients to ensure they make the right strategic decisions.

  4. Excellence - We seek to excel in all that we do for our clients and encourage our clients to challenge us in new and dynamic ways.   

Who are we?


Annie Sen, Founder and Bid Specialist

Writer's Block was founded over 10 years ago by Annie Sen, who brings a wealth of experience in media relations, corporate communications, online marketing and tenders and proposals management.


In addition to being a part of teams that have submitted winning tenders in excess of $1.5 billion, her capabilities extend to implementing media plans for ASX-listed firms as well as conducting internal communications and training and developing integrated marketing and media strategies.


She has also worked on major State and Federal Government tenders for clients which were successful in their submission. Annie has worked to deliver major government tenders (including tenders for DEEWR) and understands how to project manage a team to deliver optimal results. She has contributed to high profile construction, legal, recruitment and other tenders across Australia and understands the nature of the industry. Her experience in the employment services industry includes providing tendering services to a number of Australia’s largest employment services firms as well as writing tenders on behalf of large private and publicly listed companies.


The types of tenders and proposals Annie has worked on includes:

  1. Construction - dams, pipelines, mineral processing plants, roads, rail, hospitals, warehouses and schools

  2. Legal services (panels) - Queensland Government, Queensland Ports Authority, Queensland Rail, SEQWater, mining and construction companies

  3. Accounting services - Henry Tax Review, Queensand Airports Ltd

  4. Energy and resources - CSG, LNG (FEED and EPCM)

  5. Recruitment and Employment Services - Rio Tinto, Computershare, DEEWR

  6. Queen's Wharf Development - assisted one of the consultants of the winning consortium in writing their section of the bid.


Annie is passionate about tenders, ensuring the team is at ease and every bid is managed with precision and efficiency from the first day. On a personal note, Annie loves tender writing, enjoys providing superior customer service and appreciates the opportunities available across so many industries in tendering. This attitude is what has built the reputation of Writer's Block over the years.



Ros Rohde - Corporate Services Manager at Finding Workable Solutions

"I have just completed a tender with Annie who really made the whole process stress free. She has a great approach and works well with others, maintains your motivation and keeps you on track. The expertise that she brings to your company is so valuable and I would recommend her business."

August 14, 2014


Fran Hall - during her time as Commercial Director of Global Medical Solutions

"Our business engaged Annie to assist in the preparation of a tender for government. The RFP required very detailed, accurate information. The deadline for submissions was short and included the Christmas holiday period. She was always available and delivered what she said she would on time. Annie provided us with a strong understanding of what was required and the best way to structure our responses. The thing I enjoyed most about working with her was her calm nature and her ability to gently but firmly challenge our thinking and objectively analyze the detail. I highly recommend the work of Writer's Block."

April 2, 2013


(sourced from client and employer testimonials via our LinkedIn Profile at https://www.linkedin.com/in/anniepsen/

© Writer's Block Corporate Communications


0433 764 773